Comments on: A Billion Mobile Ads Served http://www.mobilecrunch.com/2007/08/08/a-billion-mobile-ads-served/ All About Mobile 2.0 Mon, 09 Nov 2009 05:06:22 -0600 hourly 1 By: Peter Suciu http://www.mobilecrunch.com/2007/08/08/a-billion-mobile-ads-served/comment-page-1/#comment-230593 Peter Suciu Thu, 09 Aug 2007 00:32:46 +0000 http://mobilecrunch.com/2007/08/08/a-billion-mobile-ads-served/#comment-230593 Good information Jason, thanks for the follow up! Peter Good information Jason, thanks for the follow up!
Peter

]]> By: pete http://www.mobilecrunch.com/2007/08/08/a-billion-mobile-ads-served/comment-page-1/#comment-230578 pete Thu, 09 Aug 2007 00:01:39 +0000 http://mobilecrunch.com/2007/08/08/a-billion-mobile-ads-served/#comment-230578 Thanks Jason. Thanks Jason.

]]> By: Jason Spero http://www.mobilecrunch.com/2007/08/08/a-billion-mobile-ads-served/comment-page-1/#comment-230537 Jason Spero Wed, 08 Aug 2007 22:54:24 +0000 http://mobilecrunch.com/2007/08/08/a-billion-mobile-ads-served/#comment-230537 Hello. I am VP Marketing @ AdMob and I wanted to reply to Pete’s question. AdMob serves two types of ads into mobile web sites Banners and Text. CPM Banner Ads AdMob serves MMA standard mobile web banners. We price these on a CPM basis. CPMs in the U.S. range from $10 to $35 depending on targeting and audience. CPM Banners are sold via AdMob’s full service sales organization. CPC Text Ads AdMob serves text ads into mobile web sites. These ads are priced on a cost-per-click (CPC) basis. Text ads are bought via the AdMob Marketplace (www.admob.com) and are sold via a bid process. Currently, U.S. CPC ads are clearing at $0.15 - $0.40 again depending on targeting and audience. Hope that helps clarify. Jason Hello. I am VP Marketing @ AdMob and I wanted to reply to Pete’s question.

AdMob serves two types of ads into mobile web sites Banners and Text.

CPM Banner Ads
AdMob serves MMA standard mobile web banners. We price these on a CPM basis. CPMs in the U.S. range from $10 to $35 depending on targeting and audience. CPM Banners are sold via AdMob’s full service sales organization.

CPC Text Ads
AdMob serves text ads into mobile web sites. These ads are priced on a cost-per-click (CPC) basis. Text ads are bought via the AdMob Marketplace (www.admob.com) and are sold via a bid process. Currently, U.S. CPC ads are clearing at $0.15 – $0.40 again depending on targeting and audience.

Hope that helps clarify.

Jason

]]> By: pete http://www.mobilecrunch.com/2007/08/08/a-billion-mobile-ads-served/comment-page-1/#comment-230367 pete Wed, 08 Aug 2007 19:16:55 +0000 http://mobilecrunch.com/2007/08/08/a-billion-mobile-ads-served/#comment-230367 Any idea what's the CPM for these adds? Thanks. Any idea what’s the CPM for these adds? Thanks.

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