![Screen shot 2009-10-01 at [ October 1 ] 12.02.37 PM](http://www.mobilecrunch.com/wp-content/uploads/2009/10/Screen-shot-2009-10-01-at-October-1-12.02.37-PM.png)
The second we laid eyes on Smule’s autotuning, pitch-changing iPhone app, I Am T-Pain, we knew it was going to be a huge hit – and it has been. We just got some details from Smule’s CEO, Jeff Smith, on how things are going so far.
In the first 3 weeks alone, the application has seen 300,000 downloads. The average user spends around 66 minutes within the application — an absolutely ludicrous number for any app, much less one out of the entertainment category. To date, 4.1 million performances have been recorded within the application. So, what’s the best way to celebrate making lots and lots of money? By adding new content – oh, and giving away lots and lots of money.
Since launch, Smule has seen a resounding demand for one song in particular. Perhaps a bit ironic, it’s not a song from T-Pain’s own album – though he is featured in it. Straight out of an episode of SNL from February, “I’m On A Boat (ft. T-Pain)” is the top requested song, and will be added to the App’s In-App Purchase catalog later today.
At the same time, Smule will be launching a big ol’ promotion to stoke the sales fire and have a bit of fun. They’re encouraging users to shoot their own “I’m On A Boat” music videos, featuring the I Am T-Pain app, in exchange for a shot at some cash. Users are free to use the original lyrics, or bring their own.
Contest Details:
- Each week for 10 weeks, one finalist will be chosen. Each finalist gets $500 bucks and a set of Grillz gold teeth modeled after T-Pain’s
- Smule’s favorite (as determined by video views, originality, humor, and other aspects of a”T-Pain induced Smulean algorithm”) entry at the end of the 10 weeks will take home $5,000 and a $47 replica of T-Pains $410,000 “Big Ass Chain” (Pictured below.)
Smule is “making it rain”, so to speak..
Looking to get more people in on the fun, Smule will be temporarily dropping the app’s price. From sometime later today until Saturday morning, the app will see a 66% price cut, dropping from the usual $2.99 down to just $0.99.
Let us know if you’re planning on entering – that way we know who we’ll need to show up with our entry.


Thanks to this site and Greg’s video I found out that this app was coming out and got it the first day. Totally worth the money at $2.99 and for $.99 ? thats a no brainer for anyone who DOESNT have it. If you do and know someone who doesn’t, buy it for them haha this app is awesome.
Im one of many people that really want “I’m on a Boat” so cant wait to see it later today.
“The average user spends around 66 minutes within the application”
This how they know:
http://i-phone-home.blogspot.com/2009/07/pinchmedia-anatomy-of-spyware-vendor.html
You can run but you cannot hide.
Plus: Privacy? What privacy?
http://arstechnica.com/apple/news/2009/01/iphone-dev-user-phone-numbers.ars
Jailbreak and install PrivaCy. Problem solved!
http://www.ihackintosh.com/2009/08/your-iphone-is-spying-on-you-mine-is-not/
Wait, On a Boat is not on it? I’ve had it for a long time, well, that may because I’m still running the beta and have the songs from pre-launch. Whatevs.
Nice. This seems to have uncovered an iTunes AppStore bug. The short listing of the app says $0.99, clicking on that (from the iPhone) to get to the app’s main page shows it at the original $2.99 price.
Yeah – AFAIK, iTunes DB is distributed/mirrored across a ton of servers. When you make a change to price, it takes up to 24 hours to propagate across all of them. So, depending on which server you’re pulling from (it’s random on a page-by-page basis), you’ll pull either price. Makes giving specific times for sales tough.
I downloaded it, could not get it to work…need to get a refund but I’m too lazy.
Amazing.. A 99 cent app can create a millionaire :)
no, you must not have read the article, they sold 300k at $2.99
Great app, well done Smule team. Enjoy the ride while it lasts…
I got an email from Atomic PR (the PR firm Smule uses) and said to myself “how long before this useless info gets on TechCrunch”. It took about 2 minutes.
nice, got it for 99 cents.
note to self: wait for incredibly popular apps to gain traction then buy it for 99 cents.
you can save more – do not buy anything.
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go to hell spammer
smule, bring this to android as well…
have a look at this app:
imouth . net
more fun than t-pain