
According to a J.D. Power study, Apple has been named number one in consumer satisfaction in the consumer and business smartphone market while LG is number one in the traditional feature phone market.
First, a bit of explanation of terms. In this case, a smartphone is a phone with an operating system that is able to run more than the built-in application deck. A feature phone is a phone with a pre-set deck that perhaps can allow downloads but is not considered a smartphone. The Blackberry is a smartphone while the Moto RAZR is a feature phone.
Based on a set of criteria, Apple scored highest over LG and Blackberry in the business category and highest in the consumer smartphone category, over second-place RIM.
LG ranked highest in satisfaction in the feature phone market.

Consumer smartphone users ranked Wi-Fi, touchscreen, and GPS as the most important features in a smartphone and 40 percent of the 1,148 respondents claimed to have replaced their landlines with cell phones. About half download entertainment software while 46 percent have downloaded travel apps like weather and maps.

You can read more about the study here.

Are you guys trying to phase out RSS?
For the last 3 days, every feed from this site has crashed my browser!
Unlike Verizon, Apple doesn’t make ads flaunting their awards.
Oh really? Apple has this on their website’s home page. Also they sent it in their email news feed.
“I buy everything that’s shiny and made by Apple”
I love iPhone, except battery.
good thing they didn’t have security in their ranking . . .
loL, good thing they didn’t count in multi-tasking either :P
Oh well… the hype keeps on growing.
Well Apple has 5 starts in Features category? That itself tells the story about this report.
No internal GPS(only aGPS),
no MMS till recently
no good camera till recently.
and many others.
This shows, people using Apple products have lower expectations and hence higher satisfaction level in the charts for Apple products compared to other brands, where expectations are more and hence satisfaction lower.
I disagree entirely with your conclusion and I noticed all your gripes are past issues. You couldn’t even come up with an issue with the current shipping version of the phone? That’s not exactly making a strong point!
aGPS IS internal GPS. Not only that, but it’s actually better than GPS, because that little “a” stands for “assisted” which means it can use both GPS and cellular triangulation together for a quicker fix on location.
I believe this report is not just based on iphone 3GS customers, who are lower in numbers compared to iphone and iphone 3G, right?
Hence, my comments above were based on all the 3 generations iphone users.
Stand-alone internal GPS is different than aGPS. aGPS won’t work when there is no operator signal or if you don’t use data plan. If aGPS was better than stand-alone, then Tom-Tom would not develop the i-phone kit and Apple would not have partnered with Tom-Tom. You also have to pay Extra 100 bucks for the kit and also for the app. This kind of features exist in many other high end smartphones from Nokia, HTC, etc in-built and cheaper than iphone.
Looking at your comment, my another conclusion seems correct that iphone users have lower expectations from Apple and hence higher satisfaction which is the other way around for other biggies like Nokia, etc.
Ugh, how about no?
Esta buensimo!
Love the photo for this lol
I love the photo for this article. Nice touch.
Newflash, people who buy Apple products, think Apple can do no wrong! Doesn’t Apple always top every chart in customer satisfaction? I know for sure that they always get near perfect marks in every J. D. Power report.
In my opinion it says more about the people who buy Apple products, than the products themselves.
+1
You are a fucking idiot.
There, I feel satisfied.
Oh :-( I’m so hurt.
Yeah, that’s why Apple consumer are much smarter than other brands consumers who buy things that will disappoint them for sure. Or not fully satisfy them.
Oh Mike,
Then that means anyone who buys Macbook is a smarter person than anyone who buys PC.
If that were the case, then US would not be afraid of some developing countries. (most of who use PC and not MACs) ;)
If satisfaction with your corporate branding experience is how we measure intelligence these days, then I guess you’re right.
Of course i’m right.
Ppl buying Apple products can’t even judge a product cuz they are to dumb to see anything but the Apple logo.
You just don’t understand what “satisfaction” means : it’s a feeling. You just can’t stand that Apple customers are happy with what they bought so you try to find objections to that feeling.
Ppl like you are called haters.
@ mike
LOL…You try trading the S&P futures market with a apple product. You will realize how dumb you are reeeeaaaaal quick. Its all about speed and execution and an apple product will not cut it. It takes a little intelligence to know what computer to buy to secure your future (investing/retirement). You wont risk your future because of you macbook pro is slow will you?
SP
@ mike
Use you brain (intelligence) and not your bias (apple fanboy)
SP
that’s what i do. people are satisfied ?
“that’s because they are fanboys”
-> that’s because you’re a hater.
see ? we are at the same level.
in the meanwhile, ppl using other brands are less happy with their phones.
but apparently, it’s better to be frustrated with a phone, and so the other brands should score better at SATISFACTION polls.
why ? because haters said so.
+1
I really shouldn’t feed the trolls & serial iPhoneH8rs, but…
I’ve owned or still own WinMo (HTC), Symbian (Nokia) and Blackberry phones and from day one I have been FAR more satisfied with the iPhone than I ever was with any other phone I’ve used to date.
I bought a 1st-gen iPhone a few months after the initial price drop and every complaint I hear about the iPhone (other than AT&T) is trivial (for my needs) when compared to the major issues I’ve had with every other phone I’ve owned.
I haven’t used an Android phone yet though, but once Android ships on a decent piece of hardware, I’ll give it a shot. I’d try a Pre, but Sprint’s coverage leaves a lot to be desired here in the Rockies.
Sorry, topmounter. The iPhone haters will never accept that those of use that have tried everything out there still prefer the iPhone over the rest. Nope, we’re all sheep and just buy them because of the annoying commercials.
Have you never read a technical review/comparison of the iPhone with other phones?
Let me guess… EVERY independent review that exists on the entire Internet is paid behind the scenes by Apple, right?
No, it’s a great consumer phone but business?
Oh come on.
well, just look at the study results : it’s a great phone for business too.
No, it’s considered a great phone for business by a small number of people who like their iPhones.
As a corporate platform it ain’t no RIM.
First off, I don’t think anyone is paid to write a good review of Apple products. They don’t need to. The Apple branding fits in the same sort of inspirational lifestyle branding as Starbucks, Ikea and designer clothes. People write glowing reviews of Apple products willingly and without compensation, because they like what they think being an Apple customer says about them.
Secondly, I have to ask, have you ever read a TECHNICAL review/comparison of the device? I’ve read a lot of good reviews that throw around decidedly nontechnical terms like great, amazing, breathtaking, groundbreaking, easy to use, revolutionary, polish, lickable design, lightyears ahead, market dominating, gorgeous, cool and sexy, but I have yet to see a single review that says something like “better email experience than a BlackBerry,” “More versatile than a WinMo device,” “better multi-tasking environment than Android,” or “better call quality than Nokia.” Outside of breathless lies about how it is the best selling smartphone in the world (it isn’t, that would be the BlackBerry Curve at the moment), or how it is dominating the market (it isn’t, that would once again be RIM), or how it is the fastest selling phone ever (it isn’t. RIM outsells it, and iPhone numbers aren’t even close to the numbers of popular featurephones), all I hear are a lot of subjective claims about how the reviewer likes it, despite it’s flaws, and how cool Apple is.
In fact, with the third generation of the phone, it is just now starting to catch up to the rest of the smartphone market TECHNICALLY. Finally has cut and paste, finally has MMS, finally has ActiveSync push support, might have tethering at some point in the future, is finally getting professional turn by turn navigation, almost can multi-task if you really skew your definition of multi-tasking and finally has a camera that can take a picture that doesn’t look like it was shot from the bottom of a Vaseline jar. The email client and calendar are still unforgivably weak, it still has reliability and reception issues, and security is still questionable, but it is at least starting to fill out the technical specs that would qualify it to be a smartphone, not a featurephone. Not exactly as breathtaking when you remove it of the branding hype, and breathless hyperbole.
@ lee loyd
Well put.
SP
Buy a japanese phone.
They’re all technically better than what you’ve got in the U.S.
The software is shitty, it’s a pain to use but hey ! they have cut and paste, they have MMS etc.
A bad UI saves hours if it has cut and paste, everybody knows that. It’s a killer feature and the best argument for iPhone haters. What about a good and fast UI without cut and paste ?
No way !
Oh well, the iPhone has it now, and it can cut and paste things like HTML to copy a part of a webpage in an email. A lot of “cut and paste” pioneers can’t do it.
Why do you care so much, I sense jealousy.
I am surprised that Nokia is not on list
Since it’s a US only survey I’m not.
I’m sure Nokia cry themselves to sleep over surveys like this what with their overwhelming market share and all.
For business? You gotta be kidding me. It’s absolute shit for business. Except that I can check my Exchange mail, it’s just another Apple gadget.
It was my biggest complaint after buying it — how awful it is for work.
The contact manager is pathetic. Not even able to create groups on the phone?!
I’d rant on, but i’m starting to get furious like last year after i bought it…
You don’t like the contact manager? Then why not download one you do like?
http://www.appleinsider.com/blogs/iphone/09/02/10/groups_a_stylish_contact_manger_for_iphone.html
You’re welcome.
Thats the point here, you need an app for everything to make iphone more usable, which you don’t need for many other competitors.
Well, no thanks.
This app has to be used in conjunction with the native Contacts app. Which is bullshit.
Contact Management on the iPhone is an absolute fail. And for anyone to think that it’s at an acceptable level for business probably means that their only business is playing games.
This shows, people using Apple products have lower expectations and hence higher satisfaction level in the charts for Apple products compared to other brands, where expectations are more and hence satisfaction lower.
This has to the biggest spin I’ve ever heard and also one of the most idiotic. Keep tellig yourself that, it will help you sleep better at night.
This doesn’t make any sense. How can they rate OS for HTC when makes devices with multiple operating systems?
I think I’ll avoid my inbox for the new few hours….I know all my Apple dunce friends are getting ready to send this to me.
LG are known for being ahead of the pack regarding consumer design. Here is a great example of their attention to detail when presenting a Visual Product finder on-line http://clicky.me/RJ
Well, the first part where the iPhone gets 5/5 on features should be an indication how much of a joke this is.
What it does it does well, but there is a lot it doesn’t do (multitasking, profiles, decent email, video calling, etc etc)…
Nice article. But Where is Nokia.. I think Nokia is better than LG…
Nokia collection on awesome… Click on the product to get details.
http://www.justcompareit.com/s~q-nokia~b-11580100~c-Cell-Phones.aspx?ag=3
Awesome image.